Sales Technologies Ltd
Suite 38, Connies House
Rhymney Riverbridge Road
Cardiff
CF23 9AF
Programme overview
The Sales Technologies team has developed a prospecting model to support either corporate Business development teams or smaller businesses who are more comfortable closing business at sales meetings following an initial contact rather than following an appointment arranged by a third party. The seminar prospecting model allows the client(s) to prospect to a minimum of fully qualified seminar attendees in a low pressure environment, whilst demonstrating company models and values.
The model can be adapted to suit groups of regionally based consultants. It also provides the opportunity of allowing clients to defray costs, by sharing the seminar with a number of strategic business partners.
Features & Benefits
1.The prospecting will be offered as a fully managed service, allowing the clients to focus upon seminar preparation and developing strategies to ‘work the room’ whilst not having to pressure attendees into setting sales appointments after the seminar.
2.Attendees will have the opportunity of discussing issues facing their businesses or organisations in a workshop type forum, generating strategies to put into immediate effect in their businesses. These issues will be highlighted in the pre seminar promotional material, produced by the client.
3.The client will be able to develop a range of specific concepts, geared to the needs of attendees.
4.The attendees will be prospected by a team of professional telephone marketers prior to the seminar, booking places and explaining features and benefits of attendance.
5.An appointment setting service will be offered with the client(s) following ‘The post seminar feedback gathering call’. The consultants will qualify the prospects interest in a sales meeting prior to an appointment being made. Appointments will be made using the client diary software on the website of a Smarter Splash.
6.All mailings and promotional material will carry the client company Branding underlining and enhancing the brand image.
7.All telemarketing will focus on the client(s) individual business and the seminar topics can be adjusted to suit individual client(s) and current issues.
8.After a period of telemarketing activity, the seminar could be switched to a focus upon a differing specific sales model and individual client focus.
9.The sales meeting can be conducted in a less intimidating environment of trust. This will drive client conversion.
For further details of this exciting telemarketing programme, please call us and we will forward an appropriate overview of the seminar model.
